Sell the way your customers want to buy®
Today, a large and growing number of homeowners will pay you to improve their family’s health and their home’s comfort without waiting for a major component to fail.
Eliminate your competition
There are four vital benefits your customers want and your competition can’t provide. At No Pressure Selling® you will learn to use your Wheel of Value® to document why You, Your Company, Ideal Comfort Solution® and Greatest Peace of Mind® make buying from you their best investment.
According to Burger King there are 221,184 ways to order a Whopper®. Think of all combinations of SEER, accessories, warranties, options and duct problems -- much more than extra mustard hold the mayo. At No Pressure Selling® you will learn to give your customers exactly what they need to design their Ideal Comfort Solution®. Closing is easy when buying is your customer’s idea.
Instructor: Chris Carlisle
Day 1 – No Pressure Selling®
Course logistics and digital resources
Our current market opportunity
The new definitions of a review worthy customer experience
Words that sell and how people buy
The importance of having a sales process
Three things must be in place before someone will buy
Introduction to the No Pressure Selling® process
Introduction to Comfort Concerns List®
Peer skills practice
Daily de-brief and assign homework
Day 2 – No Pressure Selling®
Quick review from Day 1
Selecting the right solution based on the Comfort Concerns List®
Introduction to Wheel of Value® and Installation Guide presentation
Making a benefits focused presentation
Peer skills practice
Introduction to Objection Handling, The 4 D's
Post appointment follow-up
Final skills practice
Goal setting and implementation plan
10/04/2022 8:00 AM to
10/05/2022 5:00 PM
Owners, Sales Managers, Retail Sales Professionals
Glacier Canyon Conference Center
45 Hillman Road,
Wisconsin Dells, WI 53965
Larson has a hotel room block for this class. Follow instructions below to receive the discounted rate:
- Rooms will be individually paid. Guests should call in for reservations by Friday, September 9, 2022
- Please call 1-800-867-9453 and state you are with the Gustave A. Larson Company presents "No Pressure Selling" at Glacier Canyon Lodge, Leader #968798.
- Rates are subject to applicable state and local taxes (currently 12.25%) in effect at the time of check in, and a taxable $29.95 nightly Resort fee, or current prevailing fee if changed.
Includes breakfast, lunch, course materials.