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Gustave A. Larson Completes Successful Campaign for UPAF

Contact: Michelle Dalton                                                                                                                                 
Tel. 262.446.7277
PEWAUKEE, Wis. (June 24, 2021) The Gustave A. Larson Company recently completed a campaign to raise money for UPAF, a company that supports local arts programs in Southeastern Wisconsin. Thank you to everyone who participated in the UPAF Campaign.
Larson employees raised $2,805.88 towards their goal. This amount exceeded last year’s employee giving amount of $2,565.10.
With the company match, Gustave A. Larson will be donating a grand total of: $5,611.76.
Because of this, the United Performing Arts Fund (UPAF) is able to provide sustaining support to southeast Wisconsin’s exceptional performing arts groups, ensuring:
  • Entertainment excellence
  • Arts education
  • Arts accessibility
  • Regional economic impact
This support ensures that the show will go on when their 14 performing arts Member Groups and numerous Affiliate Groups can once again deliver the magic of music, dance and theater for all to enjoy.
About Gustave A. Larson Company
The Gustave A. Larson Company is the midwest, plains and mountain states’ leading wholesale distributor of heating, ventilation, air conditioning and refrigeration (HVACR) equipment, parts and supplies from over 450 different manufacturers. In addition to a full line of equipment, controls, supplies and replacement parts, each location offers customer educational opportunities, including technical and business training.
Family owned and operated since 1936, the Gustave A. Larson Company’s corporate offices are located in Pewaukee, Wis. The company employs 450 team members throughout 20 states and 51 locations.
To learn more visit, or call 262-542-0200.
About UPAF
UPAF engages the community in support of 14 Member Groups, including First Stage, Florentine Opera Company, Milwaukee Ballet, Milwaukee Repertory Theater, Milwaukee Symphony Orchestra and Skylight Music Theatre, as well as numerous Affiliate Groups. Since 1967, our work has been instrumental in allowing these groups to focus more of their efforts on what they do best — creating, performing, educating and inspiring — by:
  1. Raising much-needed funds to ensure entertainment excellence
  2. Promoting the performing arts as a regional asset
  3. Responsibly stewarding the dollars our donors so generously give us
Our vision is:
Shaping a diverse, vibrant, and sustainable cultural life for all.
UPAF holds the highest rating from Charity Navigator for financial management, transparency and accountability. UPAF receives NO government funding. Generous individuals, companies and foundations contribute to all dollars raised.
UPAF is a 501(c)(3) nonprofit organization registered in the U.S. under EIN: 39-6100399.